Because being a parent is hard enough without complicated onesies.

Let’s be honest: baby clothes can be adorable... and also surprisingly annoying.
A frilly outfit with five buttons down the back might look cute in the closet, but when your baby’s wriggling during a diaper change or spitting up for the third time that morning—it’s the last thing you want to deal with.

That’s why “easy” should never be an afterthought. The best baby clothes are the ones that help your day flow just a little smoother—because when life gets messy (and it will), your baby’s outfit shouldn’t be what slows you down.

Here’s what to look for when choosing baby clothes that make real life easier.

1. Snaps (or Zippers) That Work With You, Not Against You

If you’ve ever wrestled with a row of tiny buttons during a 3 a.m. diaper change, you already know: fastenings matter. Look for bottom snaps that make diaper changes quick or two-way zippers that unzip from the top and bottom.

Side snaps, magnetic closures, or wide neck openings are also game-changers—especially for newborns who hate anything going over their heads.

2. Stretchy, Comfy Fits (That Don’t Feel Like a Puzzle)

You shouldn’t need an instruction manual to get your baby dressed.
Clothes with a bit of stretch and soft necklines go on easier and stay comfy all day. Avoid anything with stiff waistbands, tight cuffs, or elaborate layers that look great in theory—but never make it out the door.

Pro tip: if it takes more than 30 seconds to put on, you probably won’t use it twice.

3. Mix-and-Match Basics

Life is easier when everything goes together.
Simple, neutral pieces you can layer or mix and match mean fewer decisions in the morning. Think: a soft bodysuit that goes with any leggings or a cardigan that works with every dress.

Bonus: it cuts down on laundry stress when one piece of a set is dirty (which, let’s face it, happens constantly).

4. Machine Washable, Always

This one’s simple: if it can’t survive the washing machine, it probably can’t survive real life.
Spit-up, blowouts, drool, avocado—baby clothes need to be washed often. Like, every day, often. Look for pieces that don’t shrink, stretch out, or lose shape, and always check the label (no one has time for “hand wash only”).

5. Don’t Be Afraid of Repeating Outfits

Spoiler alert: your baby doesn’t care what they’re wearing.
If something is soft, easy to put on, and washes well, it’s okay to have more than one—or to repeat it multiple times a week. The real luxury isn’t variety—it’s peace of mind.

You’re not dressing for Instagram. You’re dressing for naps, snacks, cuddles, and real moments.

At Jokul, we believe baby clothes should feel like quiet little helpers—making everyday life more comfortable, not more complicated.

So go ahead and skip the complicated outfits. Choose the ones that feel good, wear well, and give you one less thing to think about.

Because when you’re raising a baby, easy isn’t lazy—it’s smart.